What you actually see in Shop Insights
No CSV exports. No bouncing between Etsy analytics, TikTok Shop Seller Center, and a spreadsheet. One board, every channel.
Revenue and margin truth across every channel
Sales numbers without margin numbers are just vanity metrics. Shop Insights pulls revenue from your connected channels (Etsy, TikTok Shop, with Shopify coming next) and matches each order against the actual production cost from your Printful or Printify connection. You see margin per product, per channel, and per drop in real time — including the platform fees that show up after the sale.
Which mockups, videos, and thumbnails actually convert
Every listing's creative assets get their own performance line. You can compare a lifestyle mockup against a flat lay against a 360° spin — across the exact same product — and see which one drove more clicks and more sales. The same goes for AI-generated product videos and shoppable shorts. Double down on what's working. Retire what isn't.
Where in the funnel buyers actually drop off
Browse → impression → click → add to cart → checkout — each step gets its own conversion ratio per listing and per channel. When a product is getting clicks but not adds, the problem is usually pricing or mockup quality. When it's getting adds but not checkouts, the problem is shipping or trust signals. Insights shows you which it is and what to fix.
The one-click action loop
Most analytics products stop at the dashboard. Shop Insights ships AI-prefilled actions next to every issue: regenerate underperforming listings, fix a policy flag detected by AI Listing Generator compliance checks, restock a sold-out variant, or take a winning mockup and apply it across the rest of the catalog. The dashboard tells you what; the action does it.
Exception alerts before they hit revenue
Stockouts, policy violations, payout delays, sudden conversion drops — Vaybel raises an alert the moment something looks off, instead of you finding out three days later from a customer email. Combined with the AI Trend Finder signal feed, you can react to opportunity and trouble inside the same loop. For the full automation playbook, see how to automate a print-on-demand business with AI.