Aug 12, 2026 • 20 min read
How to Start a Clothing Brand on Shopify (2026 Guide)
Opening a Shopify store takes an afternoon; filling it and finding buyers is the actual job. This guide covers the real launch budget including the imagery line item nobody prints, where traffic comes from when Shopify has no built-in discovery, the apparel returns math that decides your margin, and an honest read on the 2026 AI hype.