Start with your audience
To find trends for your clothing brand, open Find Trend in the dashboard. Trend access requires Starter or higher. Set up your Brand DNA so you have a clear audience and niche against which to judge ideas.
Explore a trend
- Browse the All, Emerging, Rising, and Peak tabs.
- Open a trend that fits your audience. Read its context before choosing a direction.
- Open Design ideas. Existing ideas are available to review; if none exist, choose Generate design ideas to create them. The button shows the credit cost before generation.
- Review the suggested products and creative directions. Under Add designs to, choose an open Drop, New drop, or Standalone product. If you arrived from a Drop, it remains selected; you can change it.
- Choose Use idea to open that product with the idea's prompt. Review the blank, artwork, and placement before moving on to mockups.
To plan a collection, select New drop, then Use idea. Review its name and collection direction, then choose Create drop and continue. The original idea and selected product carry into Launch Product, alongside the new Drop brief. This does not generate artwork or publish products automatically.
Ideas come from the source trend and your brand audiences. Changing the destination does not regenerate those ideas for a different Drop. Suggested garment colors are references; confirm your colors in Launch Product.
Returning while ideas are generating resumes the existing request. Empty results let you explore another trend or explicitly try again at the displayed credit cost.
Pinning a trend to a Drop saves inspiration. It does not change the brief, select a design idea, or assign future products to that Drop.
If no products match, try another idea or start directly with Create a Design. You do not need a trend to launch a product.
Make a decision, not a prediction
A lifecycle label is a research signal, not guaranteed demand or a sales forecast. Check whether the idea fits your brand, whether you can make a distinct product, and whether the production cost supports your margin. Review generated text and imagery before using them.
Use a Drop to organize a collection around a direction. Brand Assistant can help discuss the idea; check its current capabilities before expecting it to execute the workflow.
If results do not load
Check the selected workspace and plan. Refresh the page after a temporary loading error. If the same error returns, send support the page URL and error message through Contact.